A Very Gaga Christmas to Be


Lady Gaga will be creating her own North Pole style workshop campaign for the iconic New York City department store, Barneys, in mid-November.

Barneys has given Gaga an entire floor to create her workshop, as well as the famous store windows to show her display. There will also be a collection of Gaga’s Workshop gift items to which 25% of the profits will go to a charity of Gaga’s choice, which is very commendable!

Today, Barneys released a sneak peek at what to expect in the coming months. It is a cartoon image of a very festive Gaga with blue hair and a sparkly red jumpsuit! The image will be used on shopping bags and the company’s website.

Mark Lee, CEO for Barneys said: “Lady Gaga is a rare cultural phenomenon, not only because of her exceptional talents as a singer, songwriter and performer, but also with regard to her support of equality and individuality and status as a fashion icon. Partnering with her in this unprecedented collaborative way to create the largest and most all-encompassing holiday theme that Barneys has ever mounted is a thrill. As a New York City landmark, we wanted to celebrate Lady Gaga as a fellow New Yorker and amazing talent.”

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